How to use schema markup in WordPress

WordPress has tons of plugins to showcase your content in the best manner. Featured snippets and schema markup are methods used by every search engine, like Google, Yahoo, and Bing. As a result, it shows an important piece of content over search results. Users can find your page details, which helps them decide whether to click through your link or look for a more relevant search result. Yet, this is not an SEO technique; instead, it gives search engines a way to locate and display your content in SERP. Research shows you can get a 29.99% increase in your click-through rates by implementing schema markup. The review schema is a useful WordPress plugin for bloggers and publishers to organize their content. Anyone can easily find reviews and information through the plugin. Where rich snippets, site links, breadcrumbs, and structured schema format are examples.  

Useful Post:

10+ Best Schema Markup Plugin WordPress

What are Featured Snippets and Schema Markup from the Review Schema plugin?

Above the organic search results are featured snippets that provide answers to a user’s query. It features in zero ranking position as an extra piece of information. Rich snippets are further enhanced forms of an organic search query. It is automatically featured as FAQ, ratings, listings, steps, definitions, and tables from the Google indexed pages. Schema markup is an HTML markup or microdata added to any website to inform search engines in the form of rich snippets. There are three encoded schema markups: JSON-LD, microdata, and RDFa. RDFa and microdata are backdated methods to write Schema.

In contrast, JSON-LD is the current method to add metadata to your website. Well, it’s too easy to understand and embed into the code of your website. Although, there are various Schema plugins for different purposes in WordPress.org. But only WordPress Review & Structure Data Schema Plugin has the most features to optimize your content.

This article will explain the easiest steps to use the schema plugin by RadiusTheme. You will find out all the methods this plugin can leverage to index your content in a zero search engine ranking position.

How to add the Structure Data Schema markup in WordPress?

  • First, log in to your website’s dashboard and navigate to the plugin section at the left. 
review schema

If you want to add Review Schema Pro plugin, purchase the plugin from RadiusTheme Website. Then download the .zip file of the Review Schema Pro plugin from Radius Theme invoice mail. Similarly, click Add New and upload the .zip file and install it. Activate the Pro plugin and get your plugin on the list.

What unique features does this schema plugin offer?

After completion of setup, the plugin will enable Schema for your website by default. The plugin allows users to review and rate a single or multi-criteria post, content type, and WordPress page. There are, however, three unique characteristics to consider. 

  1. Advance Review – To support any advance review system for posts, Page, Products, downloads, and many types.
  2. Google Schema JSON-LD – Use google schema JSON-LD data for any post type.
  3. Affiliate Marketing – To display any affiliate products from your website to SERP.

How to configure the plugin settings manually?

First, you will check the settings menu and navigate WordPress admin menu => Review Schema => Settings => Review

Here you have three options:

  1. Google Re-captcha: Using Google reCAPTCHA version 3, you get a secret key from google. Click here to create a project. Then enable keys under the project.
  2. Multiple Review: To allow users to review multiple times.
  3. Edit review files: Check or uncheck checkboxes to allow edits from the front end.  
  4. Review Edit fields can be checked or unchecked to allow which field to edit from the front end.  

The second tab is for schema settings. Under this tab, you have sub-settings. Organization Info is your first subsetting to set schema settings. 

 Go to WordPress dashboard => Review Schema => Settings => Schema => Organization Info.

schema

Under these settings, you have four options to set Schema.

1. Schema Support: By default, the plugin is set to JSON-LD for blog posts. You can manually set global settings to set multiple types from the review schema generator. All the previous Google JSON-LD DOC will be overridden. You can set the schema type for the specific post type to generate auto schema markup. 

  • The schema type for posts will be blog posting.
  • For pages, the schema type will be articles.
  • For product post type, the schema type selection is product post. 

2. Site info: Under this field, you can check or uncheck the box to enable site schema. So you can set the web URL, business category, Name, site image, Business Logo, Price Range, etc.

3. Address: In this section, you can fill all the detailed address information with Country, Postal code, etc.

4. GEO Coordinates: You will fill the map Latitude, Longitude, Business Coverage Radius details accordingly.

5. Site Other Information: You can set all other info like Description and the timing for Opening Hours.

Now you set the Social Profile.

Navigate WordPress admin menu then Review Schema => Settings => Schema => Social Profiles

You can set your desired social profile from here. Also, you can add multiple social profiles too.

Then you set the Sub Organization option.

Head over to WordPress dashboard menu, then Review Schema => Settings => Schema => Sub Organization

You can add multiple sub-organization information like the name and URL for the google knowledge panel.

After that you set the Corporate contacts settings. Simply navigate WordPress admin menu, then Review Schema => Settings => Schema => Corporate Contacts

Corporate Contacts: In this field, you can add Corporate Contacts information like Contact Type, Telephone, URL, Email, etc.

Now you set the Search result settings to speed up the schema indexing

Go to WordPress admin menu then Review Schema => Settings => Schema => Search Results

  1. Sitelink Searchbox: You enable the Search box in the Google Search result by checking this box.
  2. Site Navigation: It enables your navigation menu to show site links in google search results.

The Publisher Info sub-settings enable us to fill in the publisher’s information and logo images. 

Click WordPress dashboard menu then Review Schema => Settings => Schema => Publisher Info

Check Third-Party Plugin sub-settings to disable all the third-party default schema for WooCommerce, easy digital, and Yoast. 

Tap WordPress login menu then Review Schema => Settings => Schema => Third-Party Plugin

Finally, you set the archive page tab and enable schema markup for the archive page. Choose the schema type you want. Either news articles or blog postings.

If you have WooCommerce installed, you can enable Schema for the product archive; otherwise, it won’t show under the Archive page.

Go to WordPress admin menu, then Review Schema => Settings => Schema => Archive

Now head over to the WooCommerce tab. This section adds the brand name and identifier type and keeps the identifier value as default to generating Schema for WooCommerce.

Under the Media tab, you can customize the image and video size and format to submit as a review from the front end.

All the important settings are configured now. You are all set to unleash the power of Schema for your posts. Let us generate the Schema peacefully. Create a new schema type for a WordPress default post.  

Click New Review Schema

1. Name a title for all your schema posts. “Post Review & Schema”

2. Select post type as “Posts.” Your web pages and blog posts will all be published in this category. 

3. You can choose Only Review or Only Schema Jason-LD or both based on your requirements.

4. Select what criteria you want your visitors to rate you. As this is a simple blog post, not a product one, you can select single criteria.

5. Choose which layout format you want to display your visitor’s summary review and visitors’ detail.

6. You can select your preferable types of pagination like Number, Number Ajax, Load More, and Auto-Scroll.

You have enabled your Schema for reviews. Now go to the settings tab and select which field you want to allow to edit for the user on the user front end. These settings are the control panel for reviewing your snippets.

From the WordPress admin menu, go to  Review Schema => Add New Review Schema => Settings Tab.

You have eight settings to configure your schema posts

  1. Review Title: It allows or disallows enabling your review posts title.
  2. Allow Image Review: you can allow or disallow your image upload for the review.
  3. Allow Video Review:  This feature allows or disallows video upload for the review submission.
  4. Allow Pros & Cons: This setting allows you to disable the review’s pros and cons.  
  5. Other criteria: This feature allows or disallows multiple criteria like recommendations, Highlight reviews, Social share, reviews like review dislike, anonymous reviews, and Purchase badge for Woocommerce and Easy Digital Download.   
  6. Allow Google re-captcha: You can allow or disallow Google re-captcha from the front-end review submission form. 
  7. Filter: It allows us to enable filtering options for all the reviews.
  8. Link Type & No Follow: You can allow or disallow the link type and no follow option from these two settings.

After configuring these settings, you are capable enough to make your schema review very captivating. You need to set the Review schema post types for categories like global settings, post settings, page settings, contact form, etc. Please select the review option or the only Schema Jason-LD, depending on your requirements. Also, a wonderful option allows or disables to generate Schema by default for the rich snippet posts and other types.

 You are only left with the Schema’s front-end style to enrich your Schema with a fascinating look. 

  1. Parent class: If you have specific CSS  for a custom style. You can add the class name here.
  2. Width: You can add a specific‌ width of a review container from here.
  3. Margin & Padding: Add margin and padding settings from here.
  4. Typography and color settings: Choose Typography and color for your schemas.
  5. Helper Button Style: Set your Typography and color for the helper buttons
  6. Reply Button Style: Set your Typography and color for the reply button
  7. Star Color: Set your star rating color from here.
  8. Meta Icon color: set your meta icon color from here.

How to set the Review Schema for your Affiliate websites?

A very demanding feature in this plugin. You can configure and set your affiliate products information from here. Click on Review Schema > All Affiliates > New Affiliate from your dashboard sidebar.  

You will find three tabs

  1. Affiliate Tab: – You can fill up your product information from here.
  2. Schema Tab: You can generate Google Schema JSON-LD or Structured data. Just fill up the ‌information from here.
  3. Style Tab: Here, you have basic styling settings. You can make changes based on your requirements.  

Now hit Publish button. You will find a shortcode. Paste it where you want to display it. You have two kinds of shortcodes. You can use the first shortcode anywhere. If you are a web developer, you can use the second one in the theme or plugin by coding.

How to configure your structured Schema in Meta sections?

You can configure all your meta section posts and pages Schema manually. Go to your posts edit section and look for the meta box. Under the meta section, you can enable or disable custom rich snippet. Also, you can select a category for rich snippets and derive details for that ‌category.

Once all the URLs and details are filled, you can check your Schema structure using two URLs. An API for Google rich results testing and schema markup.  

Copy your post or page link and paste it on the rich result test and markup validator and test it. If there is no error and all the structures are okay in both URLs. 

Great! You crack the code to excel the position of your content in Google SERPs. You may find the walkthrough steps lengthy, but I can assure you the settings are very easy. RadiusTheme always brings the best WordPress theme and plugins to remain unstoppable in the web industry. All their themes and plugin have both free and pro versions. The support for their products is very prudent and great.