15+ eCommerce Product Description Generator and How to Use Each

Product descriptions are a crucial part of a powerful online sales strategy. However, high-quality product descriptions involve a careful, demanding, and tedious writing process.

The time-consuming process can also be nerve-wracking. This is true when you consider that they are often the first point of contact with potential customers.

The worry about quality, creativity, and time is why many people really value product description generators. We are here to introduce you to these tools and guide you on how to use the best ones.

What Are Product Description Generators?

They are AI tools that help businesses and individuals create engaging and helpful product descriptions. These tools utilize sophisticated language algorithms to convert simple product specifications into audience-engaging content.

Advantages of Using Description Generators

This tools are growing popular by the day. Here are some benefits of using these revolutionary tools.

• Saving Time: Time and effort are money for businesses. Compared to writing descriptions manually, writing with an AI writer is several times faster. This saves you a lot of time and energy.
• SEO Optimization: Product description creators can be valuable SEO companions. They can place relevant meta tags, keywords, and key phrases organically within the content they produce. 
• Consistency: Consistency is crucial as you build your brand and foster customer trust. A generator formats and structures your descriptions similarly. This makes your business appear reliable.
• Increased Conversions: With informative and engaging product descriptions, it is easier to sell customers on your products. AI writers intelligently emphasize the unique selling points of your products. They subtly persuade your customers to make purchases.

For a comprehensive guide on tailoring your product pages, check out our post on How to Customize Product Pages.

Must-Dos of Using Product Description Generators Effectively

AI tools like these are new to many people. Most information on the best practices for their use isn’t widely known. We’ve prepared some practical tips to help you use product description generators effectively. Here are things you must do as you use the tools:

• Feed accurate data: For your AI tool to give you excellent descriptions, you need to provide accurate data. You must be careful to input precise specifications and features to set each product apart.
• Edit, customize, and personalize: Although AI writers are quite smart, you shouldn’t just go with the content as they produce it. You should read and edit the content to align with your brand and remove any monotony and generic writing.
• Conduct keyword research: Identify the most high-converting keywords relevant to your products. Insert these keywords in your product descriptions to boost your SEO
• Highlight benefits: Clearly communicate your products’ benefits to your customers. Show them how each product solves their problems and improves their lives.
• Beware of duplicate content: AI writers have some repetitive habits. Ensure no duplicate descriptions appear on your site since they can sabotage your SEO efforts.
• Test and Optimize: You can try out different generators from the ones we list here. We encourage you to generate multiple descriptions and see which works best for your audience. Then, optimize the descriptions for the best performance.

Top 15 AI Product Description Generators

There are many product description generators on the Internet. However, their interface and results differ, which can influence your choice. This is why we’ve selected the 15 best ones, shown you their interface, and explained how to use them.

Best Product Description Generators	Key Features	Pricing
1. Jasper	Has extensive brand voice settings.	$39
2. ChatGPT	Offers different free generators by independent author	Free
3. CopyAI	Allows creation of templates for brand consistency	Free (premium requires quote request)
4. Rytr	Integrates seamlessly with common eCommerce platforms	Free (Premium starts at $9 a month)
5. Ahrefs	Offers great SEO results	Free
6. Picsart	Provides a unique description refining feature	Free
7. ShipBuddies	Great interface for multiple consecutive generations	Free
8. Omnisend	Very simple interface with detailed results	Free
9. SEO.AI	Focuses on features and benefits	$49
10. Frase	Facilitates progress tracking with its project management feature	Free
11. PageFly	Produces widely varying descriptions of high quality	Free
12. GravityWrite	Produces SEO-rich descriptions	Free
13. Hypotenuse AI	Allows bulk upload of products from eCommerce platforms for generation	$150
14. Writesonic	Offers excellent preset description templates	Free
15. Cension	Has easy switch between descriptions with and without outer	Requires booking a demo

1. Jasper

Jasper AI is one of the best and most renowned AI writing tools. Many professionals use it for copywriting, social media marketing, and blog writing. You can use Jasper to repurpose existing product content into good product descriptions.

This AI writer also supports over 30 languages apart from English. It has a brand voice feature where you can upload your site’s content. This way, you’ll teach Jasper the tone and style to follow when writing your product descriptions.

Here’s how you generate eCommerce product descriptions using Jasper AI.

How to Prompt Product Descriptions on Jasper

1. On Jasper’s homepage, you can start by clicking the Discover Apps option.
2. Alternatively, you can click the Create Content button.

3. Among the options you get is the Product Description module. Click on its Use button.

4. Insert your Product Name followed by the Key Features and the Structure you want for your description.

5. You can then Add More Information and even Create an Image (available for pro users) for the product. After that, click the Generate now button.

Jasper is a fully premium product with yearly pricing starting from $39. Its Business pricing package accommodates custom pricing.

2. ChatGPT

ChatGPT is possibly the most widely known AI writer. It has many capabilities, which users can utilize through its chat interface. The “GPT” part, which stands for Generative Pretrained Transformer, enables users to create product description generator modules. 

ChatGPT users can access and use product description creators created by other users right on the free platform. Here’s how to do it.

How to Prompt Product Descriptions on ChatGPT

1. Go to the ChatGPT homepage and click on Explore GPTs.

2. On the page that appears, click on the search bar and search eCommerce Product Description. Many GPT options will come up, and you can choose the one you want.

3. This will lead you to the regular ChatGPT search interface, where you can type in the chat message box.

4. Insert your instructions with details, such as the description length, format, and product name. For instance, “Write a 20-word product description for the Zetrablade Adult Fitness Inline Skate.”

5. Reply to ChatGPT’s response with the features, benefits, and other product specifications. You can also instruct the GPT on the formatting you want. 

Here’s an example of the prompt: “Add the following features of the product: black, aluminum, four 80mm wheels. Include these benefits as bullet points: lightweight design allows for great control, long-lasting brakes, comfortable and reliable, great for beginners and experts, frame system with a low center of gravity for better stability, and simple straps.”

6. You can modify the phrasing of the description to adapt to any different POV, voice, or audience. All you need to do is reply to ChatGPT with the instructions. You can write something like “Rewrite this product description for resellers” or “Rewrite this description from the point of view of a sporting goods business.”

There are very few restrictions to personalizing product descriptions with ChatGPT. All you have to do is type your prompts in clear detail. Since it is available for free, ChatGPT is an excellent option for small businesses.

3. CopyAI

CopyAI has an outstanding tool for generating excellent descriptions. It offers many features and tools, including a free marketing email generator and Instagram caption writer. It allows you to create templates for brand consistency and uniformity.

The amazing part of generating product descriptions with copy.ai is that you can automate the process for new products. You can have the tool get the product details from databases and apply them to the description templates. The workflow can also include modifications based on predefined terms, such as SEO targets and word count.

Here is how to prompt eCommerce product descriptions on CopyAI.

How to Prompt Product Descriptions on CopyAI

1. Write all the necessary product details into the field labeled Product Information and Specs. This is where you write the product features, benefits, specifications, target audience, and keywords.

2. When you’re done, click on the Submit button.

Its free version is excellent for small businesses and startups. The premium one is ideal for large businesses that are aiming for higher efficiency and consistency.

4. Rytr

Rytr is a top-notch AI writer with refreshing features and excellent pricing. It supports over 35 languages. It enables you to match the tone of descriptions with the rest of your website. It integrates seamlessly with eCommerce platforms like WooCommerce and Shopify.

Here’s how you make use of Rytr’s AI product description generator.

How to Prompt Product Descriptions on Rytr

1. You should start by Choosing the Language you prefer from the 35+ available ones.

Next is to Select the Tone you want your product descriptions to have. You can choose from more than 20 preset tones or create a custom one.

On the field labeled Choose a Use Case. Next, type the Product Description and select whether you want bullet points or not.

2. Fill in the Product Name and About Product fields with the relevant details. Choose the number of Variants and level of Creativity you want. Click on the Ryte for Me.

Rytr offers a free plan allowing you to produce 10,000 characters monthly. The premium plans start at $9 a month.

5. Ahrefs

Ahrefs is a comprehensive SEO suite with various tools for various business needs. One such tool is its product description producer, an incredible tool for writing unique and persuasive descriptions. It is oriented towards assisting copywriters, which makes it perfect for selling customers on new and old products.

The tool is also great for marketing and advertising agencies needing consistency and time saving. Its incredible learning capabilities enable the Ahrefs’ tool to learn your brand voice and give uniform output.

Using the tool to create compelling product descriptions is quite easy.

How to Prompt Product Descriptions on Ahrefs

1. Choose your preferred length and number of paragraphs.

2. Drag and drop your product image on the relevant field. You can provide a description or ignore the field.

3. Choose the Writing Tone you want for your business.

4. Click on the Generate Description button.

The intelligence of the free version of the Ahrefs tool is so impressive that it scans and describes your product images. You may paste a little description. 

6. Picsart

The Picsart product description maker is a gem that makes producing top-tier descriptions smooth. It enables you to work on the SEO performance of your descriptions. You can also refine and adjust the descriptions upon generation.

This free tool is ideal for product descriptions for Amazon, eBay, and other marketplaces. You can use it to create the most compelling Google Ads possible. Picsart enables you to work with the best keyword placements for great results.

Here’s how to generate descriptions for your online business products.

How to Prompt Product Descriptions on Picsart

1. The description generation process and interface are very straightforward. All you need to do is fill in the Product Name, Keywords, and Tone.

2. You can then fill in the further advanced details, which are Business Type, Ideal Character Limit, and Language fields.

Choose the business type, ideal character limit, and language fields

Picsart provides clear product descriptions to drive product sales. Since it is free, businesses of all sizes can use it.

7. ShipBuddies

ShipBuddies offers a superb product description formulator with great flexibility and ease of use. Its user interface is very simple and the guidelines for use are readily available. The unique fields and features, such as the Copy to Clipboard and Reset Form buttons, give ShipBuddies an edge.

Here’s how to generate product descriptions with ShipBuddies.

How to Prompt Product Descriptions on ShipBuddies

Below, you can view the directions on how to prompt eCommerce product descriptions on ShipBuddies.

Unlike various other tools, this one is free to use. You can use it on a larger scale since it has no restriction on the number of words it can generate monthly.

8. Omnisend

Omnisend is a platform that works wonders for content and marketing. One of its best tools is the AI product description generator. It has a simple interface with only one field that needs your essential information to generate good descriptions.

Here’s how you write eCommerce product descriptions with Omnisend.

How to Prompt Product Descriptions on Omnisend

1. Omnisend provides a single field on which you should briefly describe your product, its features, and its name. Click on the Generate Product Description button.

2. The results include Features, Specifications, and Frequently Asked Questions.

3. You can then copy or refine the results by clicking on the relevant button.

Omnisend’s free tool offers a unique “Refine my Description” button. It is easy to work with and has excellent description structuring.

9. SEO.AI

SEO.AI offers a very simple tool that highlights the features and benefits of customer needs. It enables you to work on a uniform brand voice for a great brand identity. The tool is incredibly easy to use.

How to Prompt Product Descriptions on SEO.AI

1. Enter the name of the product into the field. You can add a brief product description in the form of a product title or a short descriptive sentence.

2. Click the Generate Product Description button to get the description.

The SEO.AI tool pushes for brevity in the product information you feed it. The trick with this tool is to grasp the essential elements of your product.

 10. Frase

The Frase workstation is quite comprehensive in helping you write and optimize product descriptions. It enables you to use templates and save custom AI prompts as you create repeatable workflows. With this tool, you can optimize descriptions after placing them in Google Docs or WordPress.

If you want to work on descriptions further, you can assign them to different writers for refinement. The Frase project management feature facilitates the progress tracking of descriptions. You can also organize the resulting documents in folders by clients, projects, or topical maps.

There’s no learning curve to using Frase’s product description generator.

How to Prompt Product Descriptions on Frase

1. Select the language in which you want your product description. Insert the Product Name and its relevant Keywords. Finally, decide how many product description variations you want the tool to generate.

2. Click the Generate button. You can view all description variants in the same results field.

The generated product description may tend to be verbose and inaccurate, so edits may be necessary. The product description formulator is free, but the premium plans have many more features.

11.  PageFly

PageFly’s AI product description creator is a superb tool for automating the crafting of high-quality, SEO-optimized descriptions. This tool easily produces both long- and short-form descriptions. Its concise bullet points and detailed descriptions ensure that it matches your unique preferences.

Its diverse tones enable you to work with various target audiences flexibly. You can also align product descriptions with your brand voice seamlessly. It is easy to personalize and optimize product descriptions with PageFly.

How to Prompt Product Descriptions on PageFly

1. Start by inserting the Product Name and Product Summary in the corresponding fields. Choose the Writing Tone and Description Style that you prefer. Click on the Generate Product Description button.

2. Below your product description, you can get a different phrasing by clicking on the Get More Ideas button. In case you want to sell your product on Shopify, you can get started by clicking on the Start Selling on Shopify button.

PageFly is a free tool with excellent options, such as description styles. Remember to emphasize customer benefits as you create and customize your product descriptions.

 12. GravityWrite

GravityWrite offers a product description companion for creating captivating and SEO-rich eCommerce product descriptions. It produces descriptions with a wealth of relevant keywords for better SEO rankings. It only offers two fields to give you stellar results.

How to Prompt Product Descriptions on GravityWrite

1. Enter the Name of the Product and Product Details in the corresponding fields.

2. You have the option of choosing your preferred Tone and Language. To do so, click on the dropdown arrow of the Advance Settings. Once you’re done with that, click the Create Content button.

The results are quite detailed, including several H1 suggestions, broad match keywords, meta tags, and meta descriptions. The free license allows you to generate 1,000 words per month.

13. Hypotenuse AI

Hypotenuse AI is a dedicated eCommerce product description generator for crafting marketing assets. It lets you upload products in bulk from WooCommerce, Shopify, and other online shopping platforms. You can then generate product descriptions for all of them.

How to Prompt Product Descriptions on Hypotenuse AI

1. Start by writing the Product Name and Add Information about Your Product in the two relevant fields.

2. Click the Generate Product Description button. The results are displayed with the word and character count.

Hypotenuse AI is an excellent option for product descriptions. It offers a free trial but no permanent free plan. However, it has fewer tools than other premium options like Jasper and CopyAI.

 14. Writesonic

Writesonic is an excellent platform for generating high-converting eCommerce product descriptions. It boasts outstanding preset product description templates and one of its most unique aspects is its focus on product benefits.

With Writesonic, users can set word limits to avoid overly verbose product descriptions. What’s more, they can insert references for the eCommerce product description generator to consider. It is quite user-friendly.

How to Prompt Product Descriptions on Writesonic

1. You can start by choosing the Writing Style you want for your description. The alternative to the default style is your own personalized one. You should also choose the language you prefer here.

2. The next step is to write down the Product Name and click on the Next button below this field.

3. After that, list the Main Benefits of using the products and click the Next button on the field.

4. Describe the Target Audience for your products. You can choose from the suggestions of the tool. Click Next after choosing.

5. Write the Technical Specifications of the product.

6. You can then include Optional Information, which entails the Word Limit and Add References. Now click on Generate.

Writesonic has several plans, including Economic and Premium plans. The free trial has no time limit and comes with 25 credits.

 15. Cension

Cension is a brilliant AI tool for copywriters, marketing agencies, and eCommerce businesses to generate product descriptions. Its vast database, combined with the details you feed it, gives highly detailed results. Cension incorporates SEO best practices, so you don’t have to conduct extensive SEO research.

This tool works smoothly with some unique fields. For instance, you can choose between the Light and Heavy modes. The heavy mode takes the information you provide and combines it with more from external sources. The light mode only uses your data with less information but much quicker.

How to Prompt Product Descriptions on Cension

1. Start by choosing whether you want to generate product descriptions in the Light or Heavy mode.

2. Fill in the Product Name. Filling in the Product Information is optional, but in the Light Mode, the results could be underwhelming.

3. Choose the word count in the Word Length field and Language in the similarly marked field.

4. Finally, drop your product image on the image field and click on the Generate Description. 

Cension’s creators encourage users to book demos. With this tool’s help, you can see what your product descriptions could look like. If you decide to go premium, there’s a money-back guarantee to keep you safe.

Which eCommerce Product Description Generator is Best For You?

The writing process of product descriptions has evolved a lot since the inception of eCommerce product description generators. Choosing the particular AI writer that you want will depend on your needs and preferences. Since all of them offer demos, free trials, or free plans, you can try out as many as you want and pick the one that meets your preferences.

For additional inspiration, explore our related post on eCommerce Product Page Examples to see how effective layouts can complement your product descriptions!