The importance of having the best WooCommerce coupon plugin can’t be understated. Why are coupons and discounts that important in an eCommerce store?
The answer goes as deep as our psychology. According to the principle of loss aversion, the pain of losing a dollar is twice as intense as the joy of gaining another dollar. Your customers will want to save money on your store or lose as little as possible.
One of the most effective sales strategies is providing discount coupons. People who land on your WooCommerce store can make significantly more purchases just because you offer discounts. This is why you must consider making this consumer behaviour an advantage that brings you more sales.
Sure, WooCommerce has an inbuilt coupon product feature. Nonetheless, this feature is very limited in functionality. It may satisfy some of your coupon creation and management needs, but you would be missing out on so much. WordPress has many plugins aimed at making these amends.
5+ Best WooCommerce Coupon Plugins:
WordPress has many developers who come up with plugins and themes that add to the functionalities of websites. This means that there is an abundance of whatever you need in the way of plugins. This abundance spells danger because you may not know which WooCommerce coupon plugin is the best. Some could even bring some adverse effects to your store.
Here we have curated a list of the top plugins you can use. Just take a walk with me as I analyze the best parts of each of the top plugins in the niche.
Smart Coupons is a superb WooCommerce coupon plugin. The plugin can create and manage coupons, gift cards, product giveaways, credits, discounts, promotions, and offers. It has many features and designs that are easy to manage and make for a smooth user experience.
Smart Coupons boasts quite a popular following with thousands of customers and great reviews. Since it is light and fast, it performs well on your website and doesn’t make it slower. This best WooCommerce coupon plugin is easy to use, flexible and intuitive, so it won’t give you and your store managers any problems.
This plugin is well-coded to integrate seamlessly into your website and works well with other plugins and themes. Smart Coupons’ creators regularly update the plugin, which you’ll receive at no cost. Each update enhances the primary WooCommerce coupon function with advanced rules and options.
With Smart Coupons, you can have fixed amount discounts and percentage coupons on the same website. You only need to click on a checkbox to provide free shipping, even via store credit. You can generate and issue coupons for future purchases when someone buys a particular product. This ensures that your store has more repeat sales.
This WooCommerce plugin allows you to generate as many as hundreds of thousands of coupons for yourself and add them to your store, export them as CSV, or email them to your customers. Smart Coupons allows you to generate URL coupons that you can share or embed in emails and social media posts.
Top Features of Smart Coupons
- Free gift products or gift coupons through coupons
- Easy to assign gift certificates, vouchers, and store credit
- Ability to use credits to give refunds
- Customers can buy credits and gift them to other people
- Supports subscription or recurring coupons
- Comes with customizable designs for your coupons
- Easy to set seasonal or time-sensitive promotions
- Easy to set restrictions for coupon usage based on user role, minimum spend, etc.
- Supports location-based coupons
- You can embed coupons anywhere from the cart and checkout pages to order confirmation and blog pages
Advanced Coupons is another WooCommerce coupon plugin built to improve your coupon experience. It offers no paid version and offers advanced features, including cart conditions, URL coupons, store credit, and coupon role restrictions.
With Advanced Coupons, you can create WooCommerce Buy One Get One ( BOGO) Deals with the BOGO coupons. The plugin has a “cart conditions” or rules function that enables you to prevent your store from experiencing accidental discount coupon use. You can grant your customers WooCommerce store credit that they can use for purchases with you.
You can apply the advanced coupon rules or “cart conditions” that prevent the misuse of coupons easily. These rules can take different looks, for instance, only applying coupons when products from a particular category are in the cart, a certain subtotal is reached, a specific product is in the cart in precise quantities, and on first use.
If you want to retain customers, you can utilize the feature of Advanced Coupons that allows you to refund orders to store credit rather than give them back cash. You can arrange your WooCommerce coupons with relevant categories depending on how you want the coupons to be used. With Advanced Coupons, you can restrict the access of coupons to specific customers based on their roles.
You get to apply WooCommerce coupons using URLs easily. You can use the method to attach coupons anywhere. Advanced Coupons is ideal for displaying WooCommerce coupons on the quick order preview box. Your users can receive coupons on your store through the store credit menu item under store credit.
Advanced Coupons Feature Highlights
- WooCommerce URL coupons application on images, text, and buttons
- The URL applies to the cart automatically, instead of forcing users to type it in
- Different coupon categories, such as affiliate coupons, BOGO deals, support coupons, and partner offers
- Coupons can appear on the order preview popup
- High compatibility settings with other plugins and themes
- Highly profitable WooCommerce BOGO coupons
WooCommerce Extended Coupon Features
WooCommerce Extended Coupon Features is another of the best WooCommerce coupon plugins that supplement your WooCommerce coupon functions at no cost. It comes with an “auto-coupon” feature that adds coupons automatically to user shopping carts if the necessary restrictions are met.
You can apply restrictions on different bases, such as shipping and payment methods, product combinations, and particular customer roles. This plugin is free, but it comes with a PRO version option for anyone who wants some additional features. You can add free products to the customer’s cart based on the coupon rules in this premium version.
With WooCommerce Extended Coupon Features PRO, you can allow automatic discounts to be applied to customer carts based on the matching product’s quantity or total. This version lets you set the priorities for automatic coupon applications. However, this feature is only helpful for coupons meant for individual use only.
If you want to target customers in particular locations where you want a larger following, you can restrict coupons by shipping zone. You can also allow coupons for first purchases only to encourage new customers. The PRO version of WooCommerce Extended Coupon Features has API to enable developers to utilize the plugin as they wish.
Feature Summary of WooCommerce Extended Coupon Features
- Supports all WooCommerce versions from WooCommerce 3.0 and newer
- It also supports PHP 5.6 and newer and WordPress 4.9 or newer
- It enables you to control coupon restrictions with some admirable freedom
- Supports the addition of coupons through URLs
- All string values are translatable with the PO, MO, and POT files the plugin offers
Smart Coupons For WooCommerce Coupons
Smart Coupons For WooCommerce Coupons is a top WooCommerce coupon plugin that brings highly advanced options to your default WooCommerce coupons. You then create restrictions on coupons, give offers, enable auto-application of coupons, and easy coupon management.
True to its name, this plugin lets you create smart coupons that will be applied automatically each time a couponed product is added to the cart. Smart Coupons For WooCommerce Coupons enables you to avail discount coupons on users’ My Account page. You can apply coupon restrictions quickly based on user roles, categories, and products.
This excellent plugin lets you issue coupons with different checkout options like functional user roles and payment and shipping methods. You get to create discounts based on the quantity or subtotal of products users have in their carts. The plugin lets you set the maximum and minimum quantities.
With Smart Coupons For WooCommerce Coupons, you can customize the appearance of coupons. You can even style them based on categories. Creating duplicate coupons using the same parameters as existing ones is easy. Promoting coupons becomes easy because generating coupon URLs is also quite straightforward.
The premium version has many more features, including signup and cart abandonment coupons. It allows you to import coupons too. Smart Coupons For WooCommerce Coupons PRO has coupon shortcodes to enable easy display on any page.
More Exceptional Features
- Promotion of specific shipping or payment methods
- Automatic management of all coupon-related things
- Seasonal discount coupons
- Shortcodes for coupon application
- Extensive restrictions and checkout options (PRO)
- Give away multiple free products (PRO)
- Option to use combo coupons for purchases (PRO)
Coupon Wheel is a premium WooCommerce coupon plugin. It enables you to engage your customers more than the other plugins in this list by throwing in a superb feature – the fortune wheel. Your customers will want to come and attempt to win your coupons as they shop.
Coupon Wheel offers the most advanced gamified coupon solution in popup form. Despite this elegance, the best WooCommerce coupon plugin is incredibly light, standing at below 299KB. With the other plugins, the coupon code generation only works in the WooCommerce store. Coupon Wheel avails the function anywhere on your WordPress website.
The wheel that gives this WooCommerce coupon plugin its name has 12 fully customizable slices, each of which has a coupon code. Don’t worry; you will get to manage the settings of which and how many coupons you get to issue with the wheel.
With Coupon Wheel, you can connect with different services, including adding subscribers directly to your MailChimp list. You even get to enable the double opt-in option for your customers. As an advanced user, you will appreciate the webhooks feature for services like Zapier. You can then link the spinning data to hundreds of apps.
The popup preview mode lets you test your wheel fully without disrupting your website right before you take it all live. Coupon Wheel comes with an advanced anti-cheat engine that works based on cookies, IP, email, and reCAPTCHA support. The plugin has a real-time email domain validator!
More Top Coupon Wheel Features
- High compatibility with page caching and minifying plugins
- Extensive popup display custom options
- Over 250 popup gradient background options
- Create unlimited coupon wheels
- Mobile-friendly design
- Filtering of pages where you want the coupon wheel displayed
- 24/7 spins
- Total control over coupon winnings
- Data collection and MailChimp integration
- Popup triggers and filtering control
Discount Rules for WooCommerce
Discount Rules for WooCommerce is a well-coded WooCommerce coupon plugin for dealing with discounts. You can base the discounts on product quantity and percentages. You can even create Buy One and Get One free deals to increase your sales drastically.
The free version of Discount Rules for WooCommerce supports store-wide global discounts. You also get to set percentage discounts that are also tiered with quantity range, where the purchase of particular quantities results in a special percentage discount. The plugin supports percentage discounts based on the total spend in the cart.
On the Discount Rules for WooCommerce PRO, you get all free features. You can set discount rules that only kick in when coupons are entered. This best WooCommerce coupon plugin lets you provide dependant product-based discounts, so buying product A gives customers a discount on product B.
With this plugin, you can set the rules that are necessary to offer one or more free products. Discount Rules for WooCommerce allow you to set discounts for each product variation. You can even set specific discounts for different attributes. You can even set discounts for all products at a go with the global discount feature.
Discount Rules for WooCommerce lets you provide discounts for specific domains on emails. You can even choose to give specific customers discounts. If you want to attract customers who live in specific areas, you can offer discounts to customers with particular shipping or delivery locations.
More Top Features of Discount Rules for WooCommerce
- Discounts for customers with a certain number of old orders
- SALE badge for products matching discount rules
- The choice to show or hide discounted prices
- Exclusion of on SALE products from discount rules
- Setting cart discounts by fixed price discounts
Verdict: Choosing the Best WooCommerce Coupon Code Plugin
The question of which plugin would be best for your WooCommerce store isn’t quite as straightforward as you’d like it to be. This is only because priorities differ. What you want with your coupons and how you intend to use the plugin could differ from my needs.
For instance, if you’d like the additional edge that comes with a coupon wheel, you will gravitate toward Coupon Wheel. If you want a plugin that comes with a free version, the rest of the plugins do give you that. You can then consider the ones that offer BOGO coupon options like Advanced Coupons and Discount Rules for WooCommerce.
That’s how you settle on one particular plugin. Figure out what your needs are and select the plugin that fulfils them. Good luck with your WooCommerce business!
If you have variation of same products in your online store, You must need to use variation swatches for WooCommerce plugin. It lets you add labels, colors, and images for the best customer experience